What does the term ‘audience’ refer to in a writing context?

In a writing context, the term ‘audience’ refers specifically to the group of people who read a writer's work. Understanding who the audience is crucial for writers because it influences the tone, style, vocabulary, and overall purpose of the text. For instance, a writer may choose to simplify language and concepts when the intended audience is young children, whereas a more sophisticated approach might be necessary for an academic audience. Tailoring content to the audience helps ensure that the message is effectively communicated and resonates with those who are reading it. This concept is fundamental in both creative writing and technical writing, as the audience's needs and expectations guide the writing process.